The Dreaded Word “Ambition”
The word ambition gets an unfair rap. The mere
mention of it conjures up the image of office buzzards that like to back-stab
and stomp all over the backs of their coworkers in order to scramble up some
imaginary corporate ladder as they attempt to achieve their goals. And why
shouldn’t it? Why shouldn’t the word “ambition” bring to mind this thought? These
rotten jerks are alive and well in every company and every time decent people
have a run-in with them they are beside themselves because…don’t those types
belong in the movies?
But the truth is this: Ambition is a necessary asset
to those of us who intend to take advantage of the American right to the
pursuit of happiness. For those of us who pen the written word, we are not only
writers, but salesmen, or women. Just like those hated ambitious buzzards, we have to
market ourselves and hustle in order to get our product out there. Sure, there
is a modicum of integrity that should be exercised as we do so, but the end
result is the same—get your product in there before someone else does.
And this brings us to another despised word, “perseverance”.
Nobody likes an individual who won’t
take “no” for an answer, but that is a necessary evil when you are trying to
make it in today’s society, especially where writing is concerned as, now more
than ever, it’s harder to stand out amongst the crowd. With social media in
every home and self-publishing available to everyone, more and more people are
able to become “qualified” authors based on their own say-so. The unfortunate
thing here is that readers often don’t know the difference between an author
whose work has been appraised and accepted by a legitimate publisher (which is still
the way to go, contrary to what the blogs of Indie Authors suggest), and an
(Indie) author who decided on their own that their work is worthy of being
shelved next to expertly evaluated manifests.
Now, before I move on, I want to make it inherently clear
here that I think the option of self-publishing is an excellent medium. Truly,
I do, and I am considering it for my next novel, Book II, in an attempt to
offer it as a promotional piece with the purchase of my published novel, Book
I. There is a lot of talent out there that, unfortunately, gets overlooked by
legitimate publishers either due to the fact that they receive hundreds to
thousands of manuscripts, accepting only roughly 5% of those submissions. I
have met and read the works of self-published (Indie Authors) who exhibit
amazing talent and if self-publishing is the only way for them to get their
much deserved work out there, then I’m all for it. That is the biggest drawback
to traditional publishing—it used to be that their job was to find the talent—now
they only accept well-known authors; the money-makers, leaving the new, up-and-coming
authors hanging out to dry. And so…enter self-publishing, which, incidentally,
is a form of perseverance. These authors are not letting the word “no” get in
their way.
Okay, back to the despised word, “perseverance”. As I
have mentioned, we writers are sales people, and the number one rule of sales
is “Don’t Take No For An Answer” (incidentally, there is also a trick to sales that even outshines the first rule, and that is, if they like you, chances are they will buy from you). If you believe in your work and have put an
extraordinary amount of effort in it, then don’t let those doors slam in your
face!
Count on your acceptance of self-ambition and perseverance
to help you fight for your precious baby—that book you’ve written. Because that’s
what it is; your child. And just like any parent you need to go to the
mattresses for it.
I wrote a blog about the importance of networking (The
Importance of Networking) and it might be a good idea for you to go ahead
and read that. There are so many things that can be done by us writers to get
our names out there. It can be slow-going, but what the hell? The days are
going to pass by anyway, right?
Sign up for every writing website there is and involve yourself in as many discussions as possible. Just make sure you've created a
signature for your account that includes your website information (if you don’t
have a website, you need to get one) and all other information that is
available about you. Get business cards! You have to put yourself out there and can’t be afraid to
do so. It’s difficult, sometimes. I know because once in a great while I want
to crawl under a rock and hide. But there’s no crying in baseball. It has to be
done.
I had an episode just this past week at work where I
was contacting one of the agents in our editorial department at the paper I
work for. She was giving me vague information as to getting my book published
in our Life Section. Now, as an employee of this paper (the second largest in
the region) I felt that my company should have a sense of pride in showcasing
me. I knew it would take a while since the department was a bit backed up, and
hey, I could wait my turn. But the individual I was directed to contact would
not return my emails. Frustrated, I emailed the original agent I had spoken
with who had said kindly and helpfully that I could contact her any time with
any questions. Well, last week when I wrote to tell her that the gentleman
handling the Life Section never returned my emails (despite my working there),
I was told not to email her about “this” again. Naturally, being the type of
person isn’t accustomed to taking attitude like that (what writer is? We’re
born to stand out), I marched right down there and had a diplomatic argument
with her, telling her in no uncertain terms that what I was attempting to do was extremely important, which culminated in what I had been telling her all along and asking
her help with; that I didn’t know where the gentleman I should have been
speaking with was located (never mind the fact that she could have saved us both the trouble if she had gone to speak with him from the get-go and asked him to please contact me). She got up and showed me (easy-peasy, right?), and here he told me he was
unaware that I worked there. I’m not even going to get into the fact that my
emails contain the company signature and my title.
Nonetheless, he told me
he would contact me and have me come down to he could interview me.
The moral here is “ambition” and “perseverance”. If I had allowed her email to frighten me off
and send me running to a corner to cry, that would mean I wasn’t cut out for
this business. I’m going to tell you what I told her, “This is damn important!”
I will do what it takes to get my writing career off the ground, save for
trampling over others. Writing is where I belong, and that is the career I was
born to have.
So just remember, when you find yourself nervous and
in fear of the steps you are taking to make yourself known, whether it is
scheduling a book signing, contacting book stores and asking them to sell your
books, meeting up with book clubs, or simply writing a blog, push those
irrational doubts far back and go full
speed ahead. Let nobody stand in your way. This is your life and your calling—make
it work and just do it! Don't be afraid to be ambitious and perseverant.